Note · 8 min

The quiet cost of imported playbooks

People working with sticky notes in a workshop

Playbooks are portable. Context is not. When a coastal tech ritual — stand-ups named after vegetables, ‘squads’, two-week theatre — is dropped onto a plant in regional South Australia, the cost is not the stationery. The cost is the months spent translating a language that never matched the authority structure.

Family firms and mutuals do not fail at innovation because they lack sticky notes. They fail because decisions still run through a small number of people who were not in the ritual, and those people were never given a mandate they could recognise.

Borrow the question, not the costume

Useful imports tend to be questions: what would have to be true, who can stop this, what is the cheapest test. Costumes — job titles, wall graphics, imported OKR software — are optional and often harmful. They create a second operating system that the payroll system does not obey.

In the Board Signal Review we ask directors to circle every term on a pack they could not explain to a shed supervisor. The circled set is usually the playbook. Crossing it out is not anti-intellectual. It is anti-cosplay.

If you want help writing a mandate in Australian English, with Australian constraints, read how the practice is framed or write to the desk.